The mountains around Bend don’t rush the sunrise. Neither do we. 🌄 Ease into the weekend with a slow start and a view worth waking up for.

HOT TIP: The Bend Central District is where it’s at this summer—and we’re giving you the chance to experience it all. 😎 WE’RE TALKING: 🏨 Two nights at @campfirehotel
🍸 $300 to spend at @dogwoodatthepineshed + food truck feasting 🥃 Private tasting at @oregonspiritdistillers 
🎶 Concert tix to your pick of @bendconcerts shows 🛺 Round-trip Cruizzy rides to the venue with @cruizzyfun HOW TO ENTER: 👉 Like this post 👉 Follow all tagged accounts 👉 Tag a friend in the comments (every tag = an entry!) [Entry period ends July 16 at noon. Winner will be contacted via DM by Visit Bend’s official account. Official rules available via the link in Visit Bend’s bio.]

🚲💨 Racing into the week… Sure, a surrey through the Old Mill District won’t win you any speed records—but with river views, sunshine, and plenty of laughs along the way, you won’t be in a hurry to get anywhere else. 📍: @wheelfunbend + @oldmilldistrict

No two Fourth of July celebrations in Bend look the same. Maybe yours starts with wagging tails at the Pet Parade and ends with fireworks lighting up the night. Maybe it’s about catching live music, riverside hangs, or finding that perfect view of the Butte. 🐾 𝗣𝗘𝗧 𝗣𝗔𝗥𝗔𝗗𝗘 | 𝟵:𝟯𝟬 𝗔𝗠 | 𝗗𝗢𝗪𝗡𝗧𝗢𝗪𝗡 𝗕𝗘𝗡𝗗 Lineup starts at 8:30 AM—bring your coffee, grab your spot, and take in this one-of-a-kind tradition as dogs, goats, and horses parade through town. 🎶 𝗕𝗟𝗢𝗖𝗞 𝗣𝗔𝗥𝗧𝗬 𝗔𝗧 𝗧𝗛𝗘 𝗖𝗢𝗠𝗠𝗢𝗡𝗦 | 𝗔𝗙𝗧𝗘𝗥 𝗧𝗛𝗘 𝗣𝗔𝗥𝗔𝗗𝗘 When the parade wraps, head to @thecommonsbend. Kick back in the courtyard, grab a drink, and enjoy live music from Skillethead. 🎸 𝗦𝗨𝗠𝗠𝗘𝗥 𝗠𝗨𝗦𝗜𝗖 𝗙𝗘𝗦𝗧 | 𝟱 𝗣𝗠 | 𝗦𝗘𝗩𝗘𝗡𝗧𝗛 𝗠𝗢𝗨𝗡𝗧𝗔𝗜𝗡 𝗥𝗘𝗦𝗢𝗥𝗧 Seventh Mountain Resort keeps the good vibes going with food, drinks, and live tunes from 5 PM on. 🎇 𝗙𝗜𝗥𝗘𝗪𝗢𝗥𝗞𝗦 𝗢𝗡 𝗧𝗛𝗘 𝗕𝗨𝗧𝗧𝗘 | 𝟭𝟬 𝗣𝗠 Fireworks light up the night over Pilot Butte. The best part? You don’t need to be close—the view’s great from all over town. 🧨 REMINDER: FIREWORKS ARE NOT ALLOWED WITHIN CITY LIMITS OR THE NATIONAL FOREST.

Last night’s sky had the whole town staring west 🤯 📸: @pete_alport

No better way to start the week: a smooth trail, a little pedal assist, and the forest all to yourself. ☀️ 📍: Haul Road Trail is a 3.8 mile fully paved trail along the old lumber mill railroad route.

Sometimes the perfect plan is no plan at all. Just a paddle, a quiet lake, and time to relax. 🌿

👉 Around here, food trucks mean more than a meal. They’re where trails end, conversations start, and the evening lingers a little longer. 🍻 National Food Truck Day? We just call that Friday. 📍You’ll find @ainahawaiianbend at @ontapbend

Opening Day is on. 🚨 
@mtbachelor’s bike park is officially open for the season. Little Pine and Pine Marten lifts are spinning. Lava Flow, Blade Runner, and Swizzlestick are riding fast. The dirt’s tacky, the skies are clear, and the stoke is high. Live music starts at 11, the BBQ’s already sizzling, and the laps? Just getting started.
 Energy’s high. You in? 🎶☀️

Golden hour? More like grab-a-chair-and-stare hour 😯✨ #ThisIsBend

Right now, the Oregon Badlands are showing off—shades of gold, violet, and blush tucked between lava rock and sage ✨ 👉 These wildflowers are tougher than they look—but they’re also incredibly vulnerable to foot traffic. By staying on trail, you’re helping protect this moment for the next person who comes along.

Somewhere between the cannonball and the cold drink, it hits you—this is exactly where you’re supposed to be. #ThisIsBend

GOING FAST. The current Bend Ale Trail prizes are almost tapped out. 👉 If you’re close to finishing your passport, now’s the time to redeem. These custom taster glasses and handcrafted juniper boards won’t be back—once they’re gone, they’re gone.

No noise. No rush. Just water, quiet, and a little room to breathe. 📍: Paulina Lake + Falls

Weekend brunch plans? Jackson’s Corner has a seat (and a cinnamon roll) with your name on it. 🪑🍳☕️

Tomorrow, downtown goes full throttle 🚀 The Cascade Cycling Classic Criterium drops into the streets with tight turns, faster laps, and the loudest crowds this side of the Cascades.

Chimney Rock is one of those trails that just gets it—quick hike, big views, pure Central Oregon energy. ✨ 👉 Remember to stick to the trail and pack everything back with you.

🚁 Helicopter views = next-level perspective. Snowy summits. Endless pine forests. A golden hour that makes the Cascades glow. 📸: @thepicturesquepassport | @flybend

Not all treasure hunts require a trailhead. 🧭 @oldboyvintage is one of those spots you stumble into — and end up spending way longer than planned. Stacks of denim. Shelves of boots. Cases full of tiny treasures (just look at those matchbooks!) ✨

☀️ Summer days on Bend’s rivers and alpine lakes? Hard to beat. Before you launch, float, or paddle out, here’s a quick heads up to help keep things safe—for you, your crew, and the waterways: ✔️ Life jackets required (yep, even on paddle boards) ✔️ Bring secure footwear (flip-flops love to float away) ✔️ Use gear made for rivers + lakes ✔️ Pack out ALL trash ✔️ Skip the alcohol—plenty of great spots to raise a glass after your adventure Let’s keep Bend’s waterways clean and safe this summer!

Hop to it! 🐸 Cascade Lakes Highway is open—but many lakes still look like this. Expect snow, slush, and icy waters. And if you’re lucky? A frog sighting or two.

Slow mornings ✨ House-made bagels 🥯 Good light ☀️ 👉 Bo’s delivers on all three

Rumor has it…the northern lights were out and about in Central Oregon this weekend. 🌌✨ Did you see ‘em? — 📸 @whitwhitehouse | May 2024

Coffee. Conversation. Community. At @lonepinecoffee, it’s about more than what’s in the cup. It’s about the connections built around it.

Summer’s not official yet. But the snow is melting. The meadows are waking up. And if you’ve dipped a toe in the creek lately, you know—it’s already starting to feel like summer.